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Recognized as one of the digital industry's foremost creative branding experts, Andreas is renowned for his ability to aid both online and offline brands in establishing their identity and positioning in the marketplace. Andreas has worked on all key assignments in the agency's history, many of which have received critical acclaim. Full Biography
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Andreas has guided Atmosphere through a decade of double-digit year-on-year growth based on these core principles: a clear understanding of the consumer, a strategic framework that positions brands in a relevant way, and ideas so compelling that they change the way consumers think, feel and act. This has been particularly evident in important brand initiatives with Target, GE, Frito Lay, FedEx, Global Johnson & Johnson and Conservation International.
Andreas serves on the Board of the AAAA's Large Digital Agency Management Committee, the National Advertising Review Board, a member of BBDO North America Board of Directors, and the International Academy for Digital Arts and Sciences.
A frequently quoted industry leader, Andreas is a regular judge at high-profile creative award shows including The Circle Club, The ANDY Awards, The ONE Show, The Cannes Festival and The New York Festival.
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Priscilla Natkins, Executive Vice President, Director of Client Services, joined The Advertising Council in January 1999 after seventeen years of account management at several New York advertising agencies, including DMB&B, JWT and Bates USA. Ms. Natkins worked on a broad range of packaged goods and financial services accounts during her long tenure in marketing within the advertising industry, including work on Procter & Gamble, Nestle, Citicorp, and T.Rowe Price. Full Biography
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At the Ad Council, Ms. Natkins oversees the development and evaluation of all of the public service advertising campaigns on the Ad Council docket. To this end, Ms. Natkins is chiefly responsible for the Ad Council's relationships with nearly fifty non-profit and government client groups, as well as over forty volunteer advertising agencies. In addition to managing the strategic and creative development of the Ad Council campaigns, Ms. Natkins oversees the Research and Evaluation Department, as well as the Creative Services Department, which is responsible for all the printed collateral material developed at the Ad Council, and the physical and digital distribution of the PSA materials to media outlets across the country.
Ms. Natkins is the presiding Ad Council member of the Campaign Review Committee, a member of the Ad Council team responsible for assessing new issues to be considered as Ad Council campaigns, and is also an internal team leader on the Ad Council's Advisory Committee for Social Issues.
Ms. Natkins holds an MBA from Columbia University, with a specialization in Marketing.
Ms. Natkins shares the Ad Council's commitment to children's issues, and has served on the Education Advisory Board for The Children's Aid Society and on the Board of the Children's Center for Learning Head Start Program in New Rochelle, New York. Currently, she is serving as Vice Chairman of the Board of Let's Get Ready, a non-profit organization dedicated to college access for underserved students.
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Alex joined Crispin and Porter Advertising in 1989 as an art director. He became the creative director five years later, a partner in 1997, and co-chairman in 2008. Full Biography
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Under Alex’s direction, Crispin Porter + Bogusky has grown to more than 900 employees, with offices in Miami, Boulder, Los Angeles, London and Gothenburg, Sweden. CP+B has become one of the world’s most awarded agencies and is the only agency to have won the Cannes International Advertising Festival Grand Prix in all five categories: Promotion, Media, Cyber, Titanium, and Film. Alex was inducted into the Art Director’s Club Hall of Fame in 2008, and in May of 2009 Alex received an honorary Ph.D. from the University of Colorado.
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AT&T, Bristol-Myers Squibb, Sprint, UPS, FedEx, American Express, Mastercard, Ciba-Geigy, GM, Colgate, Kodak, J&J, Kraft, Philip Morris, Dr Pepper, Barney's, Four Seasons Hotels, Andrew Jergens Company, Calvin Klein, Burger King, Sears, The New Yorker... Full Biography
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If you're known by the companies you keep, Helayne Spivak's notorious. Add to that list the companies that have worked for her, and she's downright ubiquitous.
After starting her career copywriting at Ally & Gargano, Helayne wrote her own ticket to head creative departments at Hal Riney, Y&R, Ammirati Puris Lintas, and J. Walter Thompson. She earned her healthcare bonafides at BBDO. And polished them as CCO at CCA Advertising.
When not polishing credentials, we suspect Helayne's busy polishing awards.She's been named among the top 50 women in business by Business Week, featured in the Wall Street Journal Leaders Campaign and won innumerable shiny metal doodads at Cannes, the Clios, the One Show, the Effies, and the Matrix Award for Women in Communication.
Helayne's frequently asked the secret of her success. She recommends a soft chamois and tartar-control toothpaste.
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Tham Khai Meng is widely recognised as one of the world's most awarded creative directors. He was educated at the Anglo-Chinese School in Singapore, Central Saint Martins and Royal College of Art, London. Khai's career includes stints in London, Chicago and across Asia. Full Biography
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He joined Ogilvy & Mather Asia Pacific in 2000. In 2005, he was elected to the Ogilvy & Mather Worldwide Board. In 2009, Khai was appointed Worldwide Creative Director of Ogilvy & Mather Worldwide, and named to the Ogilvy Executive Committee. Under Khai's leadership in Asia, the Ogilvy & Mather Asia Pacific network has risen through the regional and global creative rankings to be crowned Creative Network of the Year by Campaign Brief Asia for seven consecutive years (2001–2008).
Also, over those same seven years, Khai was named Creative Director of the Year.
The network's success has not escaped the attention of The Gunn Report, which acknowledges that the Asia Pacific network has contributed to more than 52 percent of Ogilvy & Mather's worldwide advertising award tally. According to Advertising Age, Khai is "One of the world's most influential people in the communications business." In 2005, Hong Kong–based Media magazine named Khai Regional Head of the Year.
Khai has also chaired and served on a number of jury panels around the world, including Cannes, D&AD, The One Show, Clios, and London International Awards. Khai has served on a number of boards, including Singapore Prime Minister Lee Hsien Loong's Economic Review Committee in 2002, a think tank of business, academic and government leaders that was tasked with finding a strategic direction for the country, which was migrating from a manufacturing to a knowledge-based economy. Khai has also served on three Temasek group companies between 2003 and 2005. He was Deputy Chairman of Design Council Singapore between 2003 and 2006; served on the National Arts Council Board between 2002 until 2004; and the Urban Redevelopment Authority Board between 2007 and 2009. He is the author of The Ugly Duckling – a cautionary tale of creativity, now translated into Korean, Japanese and Mandarin. In 2006, the Berlin School of Creative Leadership elected Khai to be a member of the teaching faculty of their Executive MBA programme at Steinbeis University, Berlin.
Khai is now working on a project with the United Nations to bring sustainability, a major issue, to the public and to the world leaders' awareness. Khai is proficient in Mandarin, Cantonese, Fukien, Malay and Bahasa Indonesia. He lives in New York with his family.
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Over the past decade Jamie Wells has built of wealth strategic marketing and business development expertise, holding key positions across mobile, interactive, experiential and traditional media-based marketing disciplines. Full Biography
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As director of trade marketing, Jamie is responsible for defining Microsoft's Mobile Advertising positioning within the mobile advertising industry, which includes developing innovative marketing and advertising programs and initiatives, leading Microsoft's mobile advertising thought leadership efforts and crafting highly effective, cutting edge mobile solutions for advertisers and publishers.
Before joining Microsoft, Jamie led the full service mobile advertising and marketing practice at OMD Worldwide, the largest Global Media Agency and a leader in digital marketing innovation, developing custom strategies and agency best practices that leveraged the mobile channel for all of OMD's clients, while stewarding a culture of agency intelligence, innovation and best practices to help its clients remain on the bleeding edge of creative mobile advertising, media and analytics. Additionally, Jamie served in senior marketing and management roles at MangoMOBILE, and Omnicom company, Ringleader Digital, TCS Mobile and 4Kids Entertainment. Wells was the valedictorian of his Executive M.B.A. class at Montclair State University of NJ and earned a B.A. in English from the University of New Hampshire.
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Stuart Elliott has been the advertising columnist of The New York Times since May 1991, writing the weekday advertising report as well as other news articles and features. He also writes a weekly e-mail newsletter, In Advertising, for NYTimes.com. Full Biography
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Mr. Elliott has covered advertising, marketing and media topics for two decades; in addition to The Times, he has written on those subjects for USA Today, Advertising Age, The Detroit Free Press and The Times-Union in Rochester, N.Y.
Mr. Elliott has freelanced for many publications, including Campaign, Texas Monthly and Working Woman; speaks around the country; moderates panels, and has appeared on television programs like "Nightline," "Biography," "20/20," "The News with Brian Williams" (MSNBC) and specials on networks including The History Channel, Showtime and VH1.
Mr. Elliott received his bachelor's and master's degrees from the Medill School of Journalism at Northwestern university in Evanston, Ill. He lives in Manhattan and his hobbies and interests include politics, popular culture, American history and nostalgia, especially old advertising.
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